Press

In the press.

Chémin is a sensory design house. Fragrance is our first language. It is not our only one.

As seen in
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November Nichols, founder of Chémin, at the design table
Featured
Beauty Independent · January 2025

What’s In And Out For Fragrance This Year

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Bossip · March 2024

Women’s History Month #MagicMaker: November Nichols Dishes On Her Intentionally Curated Chémin Fragrance House & JCPenney Partnership

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Essence · February 2024

Meet The Black Woman Making Luxury Fragrances Accessible To All

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Archive

Every story, by year.

2024
Black Business
Founder of Black-Owned Fragrance Brand Teams Up With JCPenney to Launch Luxury Collection
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PS Beauty (POPSUGAR)
Do Perfumes Expire? Yes, and Here's How to Tell When
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PS Beauty (POPSUGAR)
5 Hair Perfumes to Add to Your Fragrance Wardrobe
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Nylon
Here's What Space Could Smell Like, According to Perfumers
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CNN Underscored
50 Black-Owned Businesses to Support
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Beauty Independent
Luxury Fragrance Brand Chémin Creates A More Affordable Collection For Its First Retail Partnership
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Business Insider
JCPenney Has Become TikTokers' Unlikely Beauty Obsession
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PS Beauty (POPSUGAR)
Is Whale Vomit What Makes Your Perfume Smell So Good?
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Perfumer Flavorist
Chemin Founder November Nichols Talks Evolving Creative Demands of a Fragrance Creator
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Black Enterprise
This Black-Owned Fragrance Brand Teamed Up With JCPenney to Launch Luxury Collection
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Unheard Voices Magazine
Black-Owned Fragrance Brand Launches Collection with JCPenney
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Glazia
Chemin’s Affordable Luxury Fragrance Collection Debuts in Collaboration with JCPenney
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2023
Cliche Magazine
How November Nichols Founded Chémin, A Black Brand With Its Own Fragrance House Promoting Diversity In The Multibillion-Dollar Industry
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AfroTech
How November Nichols Founded Chémin, A Black Brand With Its Own Fragrance House Promoting Diversity In The Multibillion-Dollar Industry
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The Root
17 Christmas Gift Ideas for the Bomb Black Woman in Your Life
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Inside Retail
With JCPenney Deal, Fragrance Brand Chémin Is Primed for Growth
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Blavity
This Black Luxury Fragrance, Chémin, Breaks Ground for Diversity as a Black Women-Owned Brand
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Homes & Gardens
How to Make Your Bedroom Smell Good for Sleep: 6 Alternatives to Lavender
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2022
Atlantan Magazine
Try Out Chémin's Tea-Infused Simple Syrups During Your Next Happy Hour
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The Lola
Viewing Problems as Opportunities, November Nichols Helps Aspiring Beauty Wellness Entrepreneurs Find a Blueprint for Being Intentional and Impactful
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2021

As L’Artisan Muse, the studio that became Chémin.

Sacred
A Bespoke Fragrance Experience Reminded Me That I’m My Own Muse
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New York Magazine
The Best Smelling Candles According to 8 Candle Obsessives
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2020

As L’Artisan Muse, the studio that became Chémin.

Spelman Magazine
Conjure: A Scentsory Experience with November Nichols
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Vogue
7 Creatives on Why They are Buying Black This Holiday Season
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2019

As L’Artisan Muse, the studio that became Chémin.

Atlanta Magazine
Best of Atlanta 2019: Beauty & Fitness
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Atlanta Magazine
Half Apothecary, Half Wellness Studio: Center Your Body and Soul at L’Artisan Muse
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BRIT + CO
Light Your Way to a Better Mood With These Candle Scents
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Modern Luxury: The Atlantan
Newly Set up at Westside Provisions District, L'Artisan Muse Offers Customized Wellness
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Best-Self
Mindful Musings at L’Artisan Muse
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