Press
In the press.
Chémin is a sensory design house. Fragrance is our first language. It is not our only one.
As seen in










Featured
Beauty Independent · January 2025
What’s In And Out For Fragrance This Year
Read the story (Beauty Independent, opens in a new tab)Bossip · March 2024
Women’s History Month #MagicMaker: November Nichols Dishes On Her Intentionally Curated Chémin Fragrance House & JCPenney Partnership
Read the story (Bossip, opens in a new tab)Essence · February 2024
Meet The Black Woman Making Luxury Fragrances Accessible To All
Read the story (Essence, opens in a new tab)Archive
Every story, by year.
2024
Black Business
Founder of Black-Owned Fragrance Brand Teams Up With JCPenney to Launch Luxury Collection
Read (Black Business, opens in a new tab)PS Beauty (POPSUGAR)
Do Perfumes Expire? Yes, and Here's How to Tell When
Read (PS Beauty (POPSUGAR), opens in a new tab)PS Beauty (POPSUGAR)
5 Hair Perfumes to Add to Your Fragrance Wardrobe
Read (PS Beauty (POPSUGAR), opens in a new tab)Beauty Independent
Luxury Fragrance Brand Chémin Creates A More Affordable Collection For Its First Retail Partnership
Read (Beauty Independent, opens in a new tab)Business Insider
JCPenney Has Become TikTokers' Unlikely Beauty Obsession
Read (Business Insider, opens in a new tab)PS Beauty (POPSUGAR)
Is Whale Vomit What Makes Your Perfume Smell So Good?
Read (PS Beauty (POPSUGAR), opens in a new tab)Perfumer Flavorist
Chemin Founder November Nichols Talks Evolving Creative Demands of a Fragrance Creator
Read (Perfumer Flavorist, opens in a new tab)Black Enterprise
This Black-Owned Fragrance Brand Teamed Up With JCPenney to Launch Luxury Collection
Read (Black Enterprise, opens in a new tab)Unheard Voices Magazine
Black-Owned Fragrance Brand Launches Collection with JCPenney
Read (Unheard Voices Magazine, opens in a new tab)Glazia
Chemin’s Affordable Luxury Fragrance Collection Debuts in Collaboration with JCPenney
Read (Glazia, opens in a new tab)2023
Cliche Magazine
How November Nichols Founded Chémin, A Black Brand With Its Own Fragrance House Promoting Diversity In The Multibillion-Dollar Industry
Read (Cliche Magazine, opens in a new tab)AfroTech
How November Nichols Founded Chémin, A Black Brand With Its Own Fragrance House Promoting Diversity In The Multibillion-Dollar Industry
Read (AfroTech, opens in a new tab)The Root
17 Christmas Gift Ideas for the Bomb Black Woman in Your Life
Read (The Root, opens in a new tab)Inside Retail
With JCPenney Deal, Fragrance Brand Chémin Is Primed for Growth
Read (Inside Retail, opens in a new tab)Blavity
This Black Luxury Fragrance, Chémin, Breaks Ground for Diversity as a Black Women-Owned Brand
Read (Blavity, opens in a new tab)Homes & Gardens
How to Make Your Bedroom Smell Good for Sleep: 6 Alternatives to Lavender
Read (Homes & Gardens, opens in a new tab)2022
Atlantan Magazine
Try Out Chémin's Tea-Infused Simple Syrups During Your Next Happy Hour
Read (Atlantan Magazine, opens in a new tab)The Lola
Viewing Problems as Opportunities, November Nichols Helps Aspiring Beauty Wellness Entrepreneurs Find a Blueprint for Being Intentional and Impactful
Read (The Lola, opens in a new tab)2021
As L’Artisan Muse, the studio that became Chémin.
Sacred
A Bespoke Fragrance Experience Reminded Me That I’m My Own Muse
Read (Sacred, opens in a new tab)New York Magazine
The Best Smelling Candles According to 8 Candle Obsessives
Read (New York Magazine, opens in a new tab)2020
As L’Artisan Muse, the studio that became Chémin.
Spelman Magazine
Conjure: A Scentsory Experience with November Nichols
Read (Spelman Magazine, opens in a new tab)2019
As L’Artisan Muse, the studio that became Chémin.
Atlanta Magazine
Half Apothecary, Half Wellness Studio: Center Your Body and Soul at L’Artisan Muse
Read (Atlanta Magazine, opens in a new tab)BRIT + CO
Light Your Way to a Better Mood With These Candle Scents
Read (BRIT + CO, opens in a new tab)Modern Luxury: The Atlantan
Newly Set up at Westside Provisions District, L'Artisan Muse Offers Customized Wellness
Read (Modern Luxury: The Atlantan, opens in a new tab)Press inquiries
Writing about Chémin?
For interviews, images and samples, send us a note and we will be in touch.